I'm a strategist based in NYC: using my research background to learn about people, dissect business problems, implement conversion experiments, analyze data, and iterate.
Primary areas of expertise:
Human-centered design and innovation
Product management and strategy
User experience: research and wire-framing
In-app conversion and funnel optimization
Interests: human narratives, the brain, technology, culture, and art.
Current occupations: Co-founder of Hand Me Up, an e-commerce company focused on secondhand children’s clothing. Starting September 2019: Corporate Strategy at IBM.
Past: Summer Strategist at Sylvain Labs, Product Associate at a fast-growing digital health company serving public schools, Growth Marketing Manager at an HR tech startup creating a more egalitarian hiring process, and UX Research and Design Lead at a corporate wellness startup (4th hire, helped company earn its first round of $600k seed funding).
What I’m reading: